March 11, 2021

Cheltenham Festival 2021 is here and you don’t want to miss this William Hill money back offer! Simply place a bet on any race and if the horse you back finishes 2nd, William Hill will refund your stake in cash, up to a maximum of £10.00. Translated into matched betting terms, this gives us a potential profit of £25.00+ and here’s how…

Key terms

  • Promotion runs from 08:00 on Saturday 13th February 2021 until 17:30 (last race) on Friday 19th March 2021.
  • Applies to the first single bet on each race.
  • Minimum odds of 4.00 (3/1).
  • 4 or more horses must run.
  • Maximum cash refund of £10.00 if horse finishes 2nd.

Qualifying bets

This offer is available on all 28 races at Cheltenham Festival 2021.

If you’d like more information about qualifying bets and how they work, please see my qualifying bets guide.

I’m going to use fictional odds in the following example to illustrate how this offer works and I’ll update the table at the bottom of the post with some genuine selections at the end of each day.

Ideally, we need to looking for selections that are as close as possible to the minimum odds requirement of 4.00 (3/1).

At the time of writing, Goshen is back odds of 4.333 (10/3) to win the Champion Hurdle (15:05 Tuesday). Let’s imagine the lay odds are 4.60.

We can calculate our lay stake using my Matched Betting Calculator…

As you can see, the calculator tells us that our lay stake should be £9.46…

William Hill logo

Place £10.00 on Goshen @ 4.333 = Potential profit of £33.33

Betfair logo

Lay £9.46 on Goshen @ 4.60 = Potential liability of £34.05


Let’s have a look at our potential profit/loss for the possible outcomes…

Outcome William Hill Betfair Cashback Profit/Loss
Goshen wins + £33.33 – £34.05 £0.72 loss
Goshen finishes 2nd – £10.00 + £9.27 + £10.00 £9.27 profit
Any other outcome – £10.00 + £9.27 £0.73 loss

So, we would make a nice profit of £9.27 if Goshen finishes 2nd, or lose a maximum of £0.73 on any other outcome. Risking £0.73 to make a potential profit of £9.27 gives us effective odds of 13.70, which I’m sure you’ll agree makes this a profitable offer in the long run.

We won’t find a suitable selection for every race, nor should we be aiming to bet on every race. It’s best to be selective, but with 28 races to go at, there’s an overall potential profit of £25.00+ up for grabs on this William Hill offer!

If eligible, cash refunds will be credited as soon as possible after the race (or within 24 hours at the latest).

I’ll update the following table at the end of each day…

Race Selection Back Odds Lay Odds Profit/Loss
13:20 Tuesday
13:55 Tuesday
14:30 Tuesday
15:05 Tuesday
15:40 Tuesday
16:15 Tuesday
16:50 Tuesday

Don’t miss out on one of the most profitable weeks of the matched betting calendar! For a comprehensive list of available bookmaker offers, please see my Cheltenham Festival 2021 Offers page.

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